In one sentence, “Business Intelligence” can be defined as “Data-Based Decision”. Decisions based on data provide a competitive edge to today’s business. Taking cognizance of the fact that this field is growing very rapidly, many large domestic IT consultancy and service companies have already established a separate “BI” practice. BI systems need data and techniques for storing and analyzing the same. Data Mining is an emerging technology for analyzing the data through which valuable ‘knowledge’ is discovered from the databases of business. For example, by using data mining technology a business can improve its sales turnover significantly by spotting the more likely buyers and cross-selling products. The technology is founded in machine learning, statistical, mathematical and data management sciences. The data mining software enables a business manager to find patterns in data and classify or cluster records or predict values based on multiple variables. The techniques include Neural Networks, k-Means clustering, Logistic Regression, Classification Trees, k-Nearest Neighbors and so on. At BMA Knowledge Enrichment Facility, Churchgate, Mumbai, Faculty Mr. Sunil Lakdawala conducted MDP workshop for all the Data Mining enthusiasts answering all the concerns & critical issues of data mining and engaging them in the most productive way. Mr Sunil addressed their issues systematically and guided them for their professional future. He helped the participants understand the concepts through his presentation. All the participants were overly satisfied with the MDP. |